It means you’re joining countless corporations, entrepreneurs, and start-up brands (like Jungle Scout) who have included philanthropy in the core mission of their businesses. The best part? It won’t even cut into your profits!īy encouraging your customers to purchase your product through Amazon Smile (ideally, making the suggestion on your website, along with a direct link to your listing), you’re saying, “I want my business to be part of positive change”.Īnd that is a major selling point for your brand. Your product listing should link with the program automatically.* When it comes to Amazon Smile though, it doesn’t matter if you run your business by yourself or with an entire team. And if you’re going it alone, that’s time you may not have. Generally, a lot of work and research is required for a business to allocate a portion of their proceeds to a charitable cause. So, how can your business can leverage Amazon Smile? Such a tiny thing to do, yet the impact is impressive!Īnd the setup for sellers is just as simple.
But, when I checked the running donation total for 2019, over $134 million has been distributed as of May. Once you’re redirected and you buy, Amazon donates 0.5% of your purchase to your non-profit of choice.Īdmittedly, 0.5% seems like it’s too low of a percentage to make a significant impact. In fact, if you go to, a pop-up will ask you if you’d like to shop on Smile instead.
Just link your Amazon account to the platform, select the charity of your choice, and that’s it. If you’re in the mood to buy, the setup process for Amazon Smile is super simple. The easiest way to do that? Amazon Smile! And that’s why positioning yourself as a company that gives back is another Amazon sales method to consider.
Now, many shoppers want to make sure their purchase is also benefiting a non-profit. Brands merely sold products to consumers, and it either satisfied a need or a want. However, if your main goal is to make money, then you likely ask yourself (regularly) what else you could do to increase your sales. Few mention giving back through programs like Amazon Smile as a priority. Most sellers, when asked about their business goals, say they’re on Amazon to make some extra cash.
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